How to Automatically Share Old Content

How to Automatically Share Old Content

As business owners the emphasis on creating content is becoming more and more prominent. Whether you blog, you are on social media, podcast or sell products. You always need content. The problem I found though is as soon as I had produced something I was onto the next blog post/podcast episode/ video etc etc. My old content never saw the light of day again unless it was found on a Google Search.

Here are some ideas which were shared in the She Podcasts Facebook group which I am a member of. I thought there were some great suggestions so wanted to capture them here so I didn’t forget as is something which has troubled me for a while. I am looking into this so I can automatically share all my old content via social media so it gets seen and shared consistently. Remember there is so much noise out there that people may not see your article the first time round which is why it is so important for you to keep sharing. It also gives you more to talk about on social media. When I find the one system which works form me then I will ofcourse share with you too πŸ™‚

  • Social oomph – you can create queues and then it just works its way around the queue over and over and over so automatically shares content over and over again at a schedule you set. Costs $38/month
  • Coschedule – you have to set it manually how many times you want your content to be shared so not great for re-occurring automation
  • Create a spreadsheet with times, dates and updates and then upload to hootsuite once a month by simply changing the date (leaving the time the same) and then just adding new content to it.
  • Cindy suggests “I have a system set up using a Google spreadsheet to store the posts, upload them into Google calendar and then IFTTT.com sees the “events” and posts them. ” She said it sounds more complex than it is but actually has no limits and is working really well for her.
  • Tweetily or “tweet old post” plugin for wordpress automatically tweets old blog posts randomly
  • Edgar was suggested but not sure where it excels in automation.
  • Tweet Jukebox will give you lots of twitter queues for free apparently.

There are some here which I was familiar with but also some which are brand new to me.

I would love to know in the comments what is working for you in this area at the moment.

Thanks for reading,

Victoria πŸ™‚

22 Responses to How to Automatically Share Old Content

  1. Nice recommendations. I spend a lot of time manually going through older posts & posting them on Twitter and Facebook. I might just try the tools you mentioned!

  2. Such awesome ideas, Victoria! I’m currently scheduling out all of my old posts manually via Tweetdeck and Facebook’s scheduling tool for pages … It only takes a few hours on Sunday for me to schedule out my entire week if you’re looking for a free version. πŸ™‚ Plus, I like that I’m able to customize the verbiage that goes out with the link back to old content.

    Chelcey | http://www.chelceytate.com

  3. Although my blog is not yet old enough to really repost old content, this is a wonderful guide for me in the future. I really like the idea of creating a Google spreadsheet to automate the process. Thank you for sharing!

    xoxo, Christina (Copy Her Style)

  4. Ooh I use IFTTT for IG to twitter and I’m currently using hootsuite but I like the idea of uploading my posts into google calendar and using IFTTT for scheduling! Thanks for the great tips, this is something I’ve been trying to work on recently so it came at a perfect time! Happy to have connected via the FB engagement group πŸ™‚ Diana

  5. This is a great list! I heard about something called If This, Then That on a blog podcast the other day (not sure if IFTTT is the same thing?), which sounds like it achieves what you are after. It’s on my to do list to check out. Thanks again for compiling this list!

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