About Me


I am Victoria. I LOVE business, tech and being creative. All my life I have been told to choose wisely. Choose one thing. But I find I work better when I go with the flow and allow my eclectic skill set work together to create magic for me and my clients.

I am very much about listening to who we are, deep at the core and then creating a business in alignment with that. When we are trying to push ourselves into someone else’s shaped box it can be uncomfortable. It is far to easy now to get sucked into believing the hype that someone else’s success can be copied in an easy to follow blueprint from “swiping email funnels” through to buying a franchise and then success will be guaranteed.

The issue is that until you step into who YOU are. Until you fully understand what YOU want then nothing will ever truly work. You may get some surface level success but it won’t fulfill you like starting and running a business which makes your heart sing.

It is about creating a life which you don’t need a holiday from, one where your work is actually a hobby and one which gives you butterflies you when you think about what is next.

I don’t believe you can get this when simply following someone else’s rules. Entrepreneurs, especially creative entrepreneurs need freedom to be them, freedom to explore and freedom to create whatever their amazing brains can conceive.

I have been running a business full time for 16 years (the last 5 years as a Mum). All of those online with a short adventure with a high-street shop. I have earnt my business stripes the hard way and love nothing more than sharing my experience to help others realize their dreams quicker.

As Seen On…

I am delighted to have been featured in a growing list of publications and websites. Here is a list of my articles, interviews and features:

  • She Own’s It – Accept this and the world is your Oyster here
  • Huffington Post
    • How to set up a Podcast in 4 hours here
  • Birds on the Blog
    • Sharing old posts automatically here
    • With Minutes to spare here
    • 35 business ideas for  mums here
    • Business Support – Sipping cold Prosecco vs a muddy heap here
  • Sherry Bevans -Career change inspiration: hospitality to blogging queen here
  • Contribution to “Having it all: how to raise a family and pursue a fulfilling career!” here
  • The Guardian on Tech here
  • Natwest on Outsourcing here


  • Finalist for Business Parent of the Year here


I have been privileged to work with some pretty amazing business owners and here are some of the kind words they have shared about working with me:

I have learnt so much already and continue to be determined to grow my business to a place whereby I am able to bring in a good income and be around for my little boy. Thank you for making it affordable to stay with the group and thank you for having the vision to change the lives of other women for the better, you truly are an inspiration.”



Hi Victoria, Thank you so much for today, I have gone from feeling totally blocked to feeling quite energised.

Carol – www.parklanepractice.co.uk


“What you are doing is fantastic and I am so grateful that you gave me the opportunity.  I realise we pay for the package, but you really go above and beyond for us.”



” I love how you have structured our conversation into a 3 phase project.  You are just the sort of person I need in my life!

Catherine Watkin


Victoria gives so much effort, enthusiasm, knowledge and support which is what has made it possible for me to make this massive leap.  Starting a new business is one of the most important decisions anyone can make and you want to be sure that you are not wasteing hard earned pennies on something that leaves you in the dark and out of pocket.

Nina Whear


I know this is a business for you but on a personal note by the very nature of it ..ie targeting mums etc it gives people like me a life line back into society that maybe we had lost .In the short time I have been doing this I have grown in confidence so much and gained some self esteem back that I had lost  along the way .

You may not realise just how much you are not only giving ladies like me  a chance at making some money in a very nice little business , but more than that you have given me my life back and that is Priceless and I will never be able to thank you enough :- ) .x


“The help and support we received initially after being trained by Victoria has proved invaluable as we grow our business. She continues to be on hand to help, and indeed push us to explore new things. Thank you for always motivating and believing in us”
Carli and Tracey


I started my journey with Lollipops & Ladybirds in 2011 just after my
Son was born. I wanted to create a flexible and rewarding business
that I could fit around my growing family. I enrolled on a studio
course with Victoria and she introduced me to the wonderful world of
baby keepsakes. I learned how to create beautiful clay impressions
and prints on pottery using a variety of equipment, all of which was
completely new to me. I had no previous experience of ceramics at all.

Victoria is such a brilliant tutor. She takes things at your pace, is
full of encouragement and really makes you feel as though you can do
anything! I came away from my first session with her and knew that
this was going to be an exciting adventure…..

I worked from home for a couple of years before opening my shop just
under 4 years ago. I currently employ 6 members of staff. I have
created keepsakes for hundreds of families locally and am blessed with
loyal customers who have spread the word far and wide. Customers
travel up to an hour & a half to visit me now. I am extremely proud
of my business and the products that we offer. I am under no illusion
though that what I have achieved has an awful lot to do with the
support of Victoria and everyone at The Keepsake Company.

After 6 years I am still learning. In September last year my
colleague & I enrolled on a studio course with Victoria to create our
latest keepsake range, 3D castings. It is the final step for us having
already mastered silver fingerprint jewellery and raised impressions
and we loved every minute of our training. We were absolutely
bursting with excitement to see Victoria in person because we knew we
would leave her with our heads bursting with ideas and inspiration.
She didn’t disappoint.

I couldn’t have travelled this journey on my own. We encountered a
few problems with our first few casting customers. I was so desperate
to get it right and offer amazing products that I took our failure
quite hard and literally lost sleep worrying how I would overcome it.
I didn’t need to worry. I wrote an email to Victoria and sent
pictures of my failed castings and she came back to me very quickly
with a recorded voicemail. She went through the issues in turn and
made suggestions on what we should change. Having created these
products herself, the difficulties we were facing had already proven a
challenge for Victoria in her own business so she knew exactly what to
suggest. Not only did she offer words of advice but also
encouragement. I knew that after listening to her message, we would
master the castings and we did! I am completely in love with our new
range and super proud to offer them to our customers.

Victoria you are a diamond. Thank goodness I chose your business for
training all that time ago. I cannot recommend the training enough.
Working in isolation is a very lonely prospect. It is essential to
network with others who run businesses like ours. The Keepsake
Association offer member platforms which are invaluable when it comes
to advice and idea sharing. A problem shared and all that…..

Ceri Ashley – June 2017
Lollipops & Ladybirds Ltd


Ceri from Lollipops & Ladybirds

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